![]() ![]() It can be a tricky process, but I promise that the right font will send your publication leaps and bounds ahead of the competition. The best connection is achieved when using a digital connection to the projector or screen if it is available. Not to mention, you have to stay on brand at all times. Getting the best image when connecting to a projector or screen for your presentation When you have carefully selected colors for your slides, you want them to look good when projected to the audience. That being said, the typography font should always depend on the content of the catalog or brochure. You can load up your publication with beautiful visuals, striking colors, and the best content you can ever imagine, but if the font is off, then the whole thing is off. ![]() Typography font is a different realm of design all on its own. With the aid of the extra notches and details, they help guide the reader’s eyes across the page, from one word to another. The classic serif font is used more in printed publications. Basically, they’re very pleasing to look at. ![]() Sans serif fonts are typically reserved for digital publications, as they implement more of a design element. You could boil it all down to preference, but does using one over the other really make a difference? As it turns out, yes.īasically, it all comes down to whether you plan to print your publication or keep it digital. ![]() Now, as you can see, there are some major differences in these two fonts. ![]()
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